I connect the dots between people, problems & products.
Holla , I'm Prerna
Product Designer
peek inside ⤿
▸ I question "why?" a lot ▸ Mandala Sundays ▸ Always reading something ▸ Watching Abstract ▸ Street dog paglu
Featured Work
thinkO AI
Designed an AI-powered personal news platform, turning noisy headlines into calm, personalized clarity for Gen Z and teens
500+
organic installs
12.7%
D7 retention
#
B2C
#
AppDesign
#
NewsMedia
thinkO AI
Designed an AI-powered personal news platform, turning noisy headlines into calm, personalized clarity for Gen Z and teens
500+
organic installs
12.7%
D7 retention
#
B2C
#
AppDesign
#
NewsMedia
D-LORD
Built a public benchmarking tool turning DRDO's spreadsheet data into comparable, trustworthy model insights.
70%
task completion
125+
combinations on one graph
#
B2B
#
Web design
#
Data Visualization
D-LORD
Built a public benchmarking tool turning DRDO's spreadsheet data into comparable, trustworthy model insights.
70%
task completion
125+
combinations on one graph
#
B2B
#
Web design
#
Data Visualization
Kalendar
Reimagined a generic travel booking interface into a mood-based, story-driven discovery experience for a SaaS platform.
Status
In development
+ve
client feedback
#
SaaS
#
VisualDesign
#
Travel
Kalendar
Reimagined a generic travel booking interface into a mood-based, story-driven discovery experience for a SaaS platform.
Status
In development
+ve
client feedback
#
SaaS
#
VisualDesign
#
Travel
thinkO AI
Designed an AI-powered personal news platform, turning noisy headlines into calm, personalized clarity for Gen Z and teens
500+
organic installs
12.7%
D7 retention
#
B2C
#
AppDesign
#
NewsMedia
D-LORD
Built a public benchmarking tool turning DRDO's spreadsheet data into comparable, trustworthy model insights.
70%
task completion
125+
combinations on one graph
#
B2B
#
Web design
#
Data Visualization
Kalendar
Reimagined a generic travel booking interface into a mood-based, story-driven discovery experience for a SaaS platform.
Status
In development
+ve
client feedback
#
SaaS
#
VisualDesign
#
Travel
What I Do
Before Design
User Research
Problem Framing
Product Thinking
Information Architecture
During Design
Wireframing & Prototyping
Interaction Design
Design Systems
Motion & Micro-interactions
Usability Testing
After design
Metrics & KPI Design
Conversion Rate
User Retention
Iteration & Optimization
Before Design
User Research
Problem Framing
Product Thinking
Information Architecture
During Design
Wireframing & Prototyping
Interaction Design
Design Systems
Motion & Micro-interactions
Usability Testing
After design
Metrics & KPI Design
Conversion Rate
User Retention
Iteration & Optimization
Design Playground
Work Experience
Nov/2025 – June/2026
thinkO AI
Product Design Intern
Nov/2025 – June/2026
Product Design Intern
thinkO AI
Nov/2025 – June/2026
thinkO AI
Product Design Intern
Nov/2025 – June/2026
Product Design Intern
thinkO AI
June/2024 –July/2024
DRDO DYSL-AI
UI/UX and Frontend Intern
June/2024 –July/2024
UI/UX and Frontend Intern
DRDO DYSL-AI
June/2024 –July/2024
DRDO DYSL-AI
UI/UX and Frontend Intern
June/2024 –July/2024
UI/UX and Frontend Intern
DRDO DYSL-AI
March/2025 – Present
Freelance
Visual Designer
March/2025 – Present
Visual Designer
Freelance
March/2025 – Present
Freelance
Visual Designer
March/2025 – Present
Visual Designer
Freelance
My toolkit
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